High definition has been a major trend in smart devices and offers users a better viewing experience. In the past few years resolution and screen size have changed extremely due to technological development. Change from standard to high definition screen is expected to drive the market growth over the forecast period. This rising trend of high resolution screen displays has led to the advancement of Ultra High Definition televisions also known as 4K televisions. UHD displays provide 4 K resolutions and they are called as 4K panels. 4K refers 4,000 pixels in different digital formats mostly used for filming motion pictures. Ultra High Definition is the newest technology to attract the consumers worldwide. Technological development has made to the advancement of UHD. UHD televisions offers clear picture, improved color display and enhanced sound quality. Additionally, 4K TV offers quicker frame rates and extended colors.
Increasing consumer demand over big screen TV which provides clear picture, improved color display and enhanced sound quality is expected to fuel the market growth over the next five years. Electronic display industry has been providing different display technologies such as High Definition (HD), Liquid Crystal Display (LCD) and Light Emitting Diode (LED) etc. UHD offers higher resolution displays and exhibits 4 times advanced resolution over the Full HD panels. These 4 K panels are being adopted by all market players, which are estimated to boost the market growth. The technological advancement of Ultra HD cameras provides an opportunity for different movies and TV shows which can be edited and recorded in 4K UHD televisions. Additionally, increasing demand for video games and gaming consoles is anticipated to fuel the market demand. Commercialization of eight layered blue ray disc with a capacity of 200 gigabyte is estimated to drive the market. Need of high bandwidth for streaming 4k content may hinder the market growth over the forecast period. Additionally, signal integrity issues and mismatched resolution may restrain the market growth. Partnership between Samsung and Intel to make 23.6 inches 4K panels at a less price is likely to encourage the market growth.
The product has several uses such as education and business, defense and aerospace, entertainment, consumer electronics, advertisement and retail among others. Furthermore, these UHD panels are used, in cameras, personal computers, smart phones and industrial purposes among others is estimated to encourage market growth. On the basis of application the 4k displays are segmented into personal and commercial purposes. The personal application category includes consumer electronics such as televisions, cameras and others. The commercial application category includes entertainment, advertisement, education and business, defense and aerospace among others.
North America and Europe market is expected to grow at a significant rate owing to technology advancement. Manufactures in South Korea, Japan and China is the key source of video products supplied in the U.S. Asia-Pacific is expected to grow significantly owing to growing infrastructure, urbanization trends and technological advancements in developing countries such as India and China. Increase usage of consumer electronic goods is the major factor which is expected to drive the market growth in Asia Pacific region.
The key market and niche players include Warner Bros Entertainment Inc. (U.S.), Sony Picture Entertainment (Japan), Paramount Pictures (U.S.) and Walt Disney Company (U.S.). Market participants enter into mergers & acquisitions to sustain in the market. Partnership between Samsung and Intel to make 23.6 inches 4K panels at a less price is likely to encourage the market growth.
Research Support Specialist, USA